Rewiring leaders from noise to knowing

Science-backed tools to help leaders close the gap between who they are internally and how they show up professionally. Not in years. In weeks.

"You can't lead others until you're leading from your center."

Monkey Mind

When your mind won’t stop, your leadership can’t flow.

We live in constant noise, overloaded, overstimulated, always on.


When the nervous system is in overdrive, clarity disappears. Decisions become reactive. Relationships strain. Performance looks strong on paper but feels hollow inside.

This is Monkey Mind, the hijacked state of the modern leader.


Watch: What is Monkey Mind?

The first step is seeing it.

The iiTree Framework

Leadership transformation doesn’t start with strategy, it starts with awareness.
The iiTree Framework guides leaders through four stages of rewiring: Awareness. Intention. Alignment. Integration.

AWARENESS

(roots)

Seeing what's real beyond mental noise, your current reality with clarity and honesty.

Know exactly what’s working, and what’s getting in the way.

INTENTION

(trunk)

Choosing consciously, not reactively. Define direction and commit to what matters.

Fewer, better choices that move you forward.

ALIGNMENT

(branches)

Close the gap between inner truth and outer action, syncing what you think, feel, and do.

Work, relationships, and habits in alignment.

INTEGRATION

(foliage)

Living from presence, not performance. Tools for new thoughts, behaviours and patterns, here to stay.

Lasting change that becomes part of who you are.

Is this you?

Overdrive:

You’re successful on paper, but constantly running on adrenaline.
You can’t switch off. You’re leading, but not leading yourself.

Transition:

You’ve hit a point of redefinition — career, relationship, or purpose.
You’re ready to step into a new chapter but don’t know how to ground it.

Awakening:

You’re aware there’s more — more depth, more calm, more you.
You just need a structure to bridge that awareness into daily life.

Burned Out & Running on Empty

Stuck in the “Monkey Mind”

Drowning in Stress & Anxiety

Ready to Level Up Your Life

Living for the Next Distraction

Playing the Game but Feeling Empty

High-Functioning but Hollow

Disconnected from Your True Self

Done Pretending You’re Fine

What’s Holding You Back?

Takes 2 minutes. Clear perspective. Real insight.

Choose your path to alignment

Coaching isn’t about more doing, it’s about becoming.

Tools that guide you back to your essence, to your power,

to the clear, focused, present version of you.

1:1 Rewiring & Transformation

Coaching

Deep, personalized transformation for leaders seeking clarity, focus, and peace of mind.

This is intimate, high-impact work, grounded in neuroscience, awareness, and presence.
Together, we’ll uncover the mental and emotional patterns that keep you reactive, rebuild clarity, and restore your natural state of power and balance.

Includes:
• The Alignment Snapshot + Personalized Report
• Bi-weekly 1:1 coaching sessions
• Ongoing voice and text support between sessions

Also included:
The full iiTree Leadership Assessment, a comprehensive diagnostic across five dimensions: Mindset, Relationships, Performance, Well-Being, and Alignment.
It’s how we measure progress from the inside out, giving you concrete insight before, during, and after our work together.

The iiTree Leadership Experience

For CEOs and senior teams ready to create conscious, high-performing cultures.

Because mental health is leadership health.

The iiTree Leadership Experience helps leaders operate from awareness, intention, and grounded presence, cultivating clarity, resilience, and trust across the organization.


We transform leadership cultures from reactive to responsive, from overextended to aligned.

Includes:
• The Alignment Snapshot + Team Insights Report
• Bi-weekly 1:1 or small-group sessions
• Integration and communication support between sessions

Also included:
The iiTree Leadership Assessment, an in-depth measurement tool mapping leadership alignment across five dimensions: Mindset, Relationships, Performance, Well-Being, and Alignment.
This assessment serves as the foundation for your personalized strategy and becomes the benchmark for cultural and behavioral transformation within your team.

The iiTree: From Noise to Knowing Self-Guided Program

The Self-Guided 5-Week Journey to Rewire from Within

An online experience designed to help you quiet mental noise, reset your focus, and rebuild from presence.


Each week blends neuroscience, awareness, and reflection, giving you the tools to create real shifts in how you think, feel, and act.

Each week includes:
• A concise, practical lesson
• A guided reflection and journaling practice
• A neuroscience-backed tool you can apply immediately

Your clarity check: what’s aligned, what’s not.

A fast self-assessment that shows where you’re in sync and where you’re leaking energy, across relationships, performance and well-being.

Alignment Snapshot

  • 2–3 minutes • 14 questions • instant results

  • Spot the gap: see where intention and action are misaligned

  • Personalized snapshot: Scores and insights across your well-being, performance, and relationships, your alignment at a glance

  • Next-step actions: tools and practice to start today

I'VE BEEN THERE

I spent two decades building businesses, leading teams, and chasing success, until it all broke.


That breakdown became a breakthrough. I tore everything apart to understand the mind, the body, and the invisible patterns driving us.

Today, through the iiTree Framework, I help leaders return to center, to lead with clarity, presence, and purpose.

Watch: The Weight of Living Out of Alignment

The iiTree Leadership Assessment

A clear mirror for conscious leadership.



The iiTree Leadership Assessment is a proprietary diagnostic designed to measure alignment across five core dimensions: Mindset, Relationships, Performance, Well-Being, and Alignment.

It’s not a personality test. It’s a mirror, one that reveals how you think, lead, and connect, beneath the surface of performance.

Used by CEOs, founders, and senior teams, the assessment identifies blind spots, maps behavioral patterns, and tracks measurable growth in awareness, coherence, and leadership presence.

Available exclusively through iiTree coaching programs and partnerships, it serves as the foundation for every transformation journey, giving you a concrete baseline and a clear way to measure real change.

About Steven Brandwayn

More Than a Coach, I’ve Walked This Path

I’m a certified Professional Life Coach (PLC) and Master Certified Professional Coach (MCPC).

But more than that I’m a man who’s been to the edge of burnout, faced the gap between who I was and who I truly am, and rebuilt my life from the inside out.

I’ve led companies, built teams, and navigated high-stakes decisions. I’ve also faced the quiet moments when outward success couldn’t hide inner disconnection.

Today, I work with high-performing people who are ready to stop running on autopilot and start living with intention. My clients don’t come to me for tips or tricks, they come for transformation.

I combine mindset, neuroplasticity, spirituality, and lived experience to help you get clear, reconnect with your power, and create a life that feels aligned from the inside out.

I’m not here to hand you a script.

I’m here to walk beside you into the hard questions and help you find your own answers.

"Beneath the noise, remember who you are."

Real Leaders. Real Shifts.

Cristina Escalona, Talent Director Element

“Saw my true potential clearly. A true gift.”

Alberto Perlman, CEO Zumba Fitness

“Helped me be more present for the people in my life. Highly recommend.”

Mauricio Krausz, CEO Plena Holdings

“Much more than a guide. This is transformation.”

Transformational Retreats be Steven Brandwayn

Inner clarity. Grounded presence. True connection.

For leaders and seekers ready to realign from within.

These retreats are deep, high-touch experiences designed to help you pause, reset, and reconnect to what matters most. You’ll step out of the noise, back into your body, and reawaken your natural state of clarity, power, and purpose.

Each retreat blends neuroscience, somatic integration, and ancient wisdom in a format that meets you where you are. Whether you’re a founder, executive, or high-performing individual seeking deeper alignment and renewal.

You’ll leave with a lighter nervous system, sharper awareness, and a clearer sense of direction. Grounded in presence, connection, and inner strength.

What You'll Experience

  • Executive recalibration & conscious leadership coaching

  • Somatic integration, breathwork, and presence practices

  • Guided reflection & deep-dive sessions on alignment and purpose

  • Nature immersion & bodywork to restore balance

  • Rituals rooted in awareness, meaning, and connection

  • Optional psychedelic-assisted journeys (by request, in select settings)

Why It Works

Because true transformation doesn’t happen in the noise, it happens in stillness. These retreats are designed to help you return to that stillness, reconnect with yourself, and move forward with clarity, purpose, and heart.

Ready to lead from center?

Awareness. Intention. Alignment. Integration.

www.iitree.co

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